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Suppose Clomper's is a monopolist that manufactures and sells Stampers, an extremely trendy shoe brand with no close substitutes. The following graph shows the market
Suppose Clomper's is a monopolist that manufactures and sells Stampers, an extremely trendy shoe brand with no close substitutes. The following graph shows the market demand and marginal revenue (MR) curves Clomper's faces, as well as its marginal cost (MC), which is constant at $40 per pair of Stampers. For simplicity, assume that fixed costs are equal to zero; this, combined with the fact that Clomper's marginal cast is constant, means that its marginal cost curve is also equal to the average total cost (ATC) curve. First, suppose that Clomper's cannot price discriminate. That is, it must charge each consumer the same price for Stampers regardless of the consumer's willingness and ability to pay. 0n the following graph, use the black point (plus symbol) to indicate the prot-maximizing price and quantity. Next, use the purple points (diamond symbol) to shade the prot, the green points (triangle symbol) to shade the consumer surplus, and the black paints (plus symbol) to shade the deadweight loss in this market without price discrimination. (Note: If you decide that consumer surplus, prot, or deadweight loss equals zero, indicate this by leaving that element in its original position on the palette.) 100 "I- 90 . Monopoly Oulcome E 80 a; E 70 A 9 w \"5 ea ConsumerSurplus E .5 50 . u 2 MC=ATC g 40 Prot 0 Q m 3\" - Q E 20 Deadweight Loss 10 0 MR Demand . 0 160 320 480 640 800 960 1120 128014401600 QUANTITY (Pairs oi Stampers) Suppose now that Clomper's is able to perfectly price discriminatethat is, it knows each consumer's willingness to pay for a pair of Stampers and is able to charge each consumer precisely that amount. 0n the following graph, use the black point (plus symbol) to indicate the prot-maximizing quantity sold and the lowest price at which the rm sells its boots. Next, use the purple points (diamond symbol) to shade the profit, the green points (triangle symbol) to shade the consumer surplus, and the black points (plus symbol) to shade the deadwelght loss in this market with perfect price discrimination. (Note: If you decide that consumer surplus, prot, or deadweight loss equals zero, indicate this by leaving that element in its original position on the palette.) 100 '+ 90 I 80 Monopoly Outcome 9 a: E 70 O 9 m B so Prot E a 50 A a. a M0 = ATC ; '0 Consumersurplus 9, L\" 3 - Q E 20 Deadweighl Loss 10 Demand 0 r1 0 160 320 450 640 800 960 1120 128014401600 QUANTITY (Pairs ol Stampers) Consider the welfare effects when the industry operates under a monopoly and cannot price discriminate versus when it can price discriminate. Complete the following table by indicating under which market conditions each of the statements is true. (Note: If the statement isn't true for either single-price monopolies or perfect price discrimination, leave the entire row unchecked.) Check all that apply. Statement Single-price Monopoly Perfect Price Discrimination Clomper's produces a quantity more than the efficient quantity of Stampers, [j [3 Total surplus is not maximized. C] C] There is no deadweight loss associated with the profitmaximizing output. [3 [:i 100 90 Monopoly Outcome 80 A 70 60 Consumer Surplus 50 PRICE (Dollars per pair of Stompers) MC = ATC 40 Profit 30 20 Deadweight Loss 10 MR Demand 160 320 480 640 800 960 1120 1280 1440 1600 QUANTITY (Pairs of Stompers)
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