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Suppose the Baldwin company shifts focus to only competing in the Thrift and Nano segments, while competing on price by reducing costs and passing the

Suppose the Baldwin company shifts focus to only competing in the Thrift and Nano segments, while competing on price by reducing costs and passing the savings to the customers, what strategy would they be implementing?

Select: 1

Niche differentiation

Niche cost leader

Broad cost leader

Broad differentiation

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