Take on the role of a buyer within a business-to-business (B2B) organization. You are considering purchasing products from an organization. The seller has offered you a personal incentive of a free vacation for your family if you award them with your business. After analysis of the company, product or service, distribution, and pricing, you have concluded that this company is not the best option for the organization. Discuss the ethical implications of this situation. Do you believe the company is unethical? Why, or why not?