Target Corporation: The Canadian Decision

1. Briefly describe Target Corporation' history and competitive position in the US. What are some of their strengths? What are some of their challenges?

2. What is the strategy for Target Canada? How does the Canadian market differ from that in the US? What mistakes might they have made in setting up their Canadian stores?

3. How do Target Canada's operations differ from Target Corporation's US operations?

4. What are some of the key issues that Target Canada must address to become successful?

5. What are the risks of continuing in Canada? What are the risks of divesting the Canadian operations?

6. What is the right decision for CEO Brian Cornell? Why? Explain and support your answer.

7. Please apply a minimum of six course concepts to support your analysis, especially concepts from decision making, external environment & culture and global operations.