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The 1 0 Rules for CRM Success is found on page 3 9 9 of the textbook - Frost, R . , Fox, A .

The 10 Rules for CRM Success is found on page 399 of the textbook- Frost, R., Fox, A., & Daugherty, T.(2023). eMarketing (9th ed.). Routledge.
. Review the rule, and then answer the following:
Select any industry. How do the 10 Rules enhance the customer relationships in the industry you selected?

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