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The answers highlighted are correct. 1. Find (a) total sales revenue, (b) selling price, (c) rate of return on investment, and (d) markup percentage on

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1. Find (a) total sales revenue, (b) selling price, (c) rate of return on investment, and (d) markup percentage on full cost for this product. 2. The new CEO has a plan to reduce fixed costs by $250,000 and variable costs by $0.75 per unit while continuing to produce and sell 500,000 units. Using the same markup percentage as in requirement 1, calculate the new selling price. 3. Assume the CEO institutes the changes in requirement 2 including the new selling price. However, the reduction in variable cost has resulted in lower product quality resulting in 15% fewer units being sold compared to before the change. Calculate operating income (loss). 4. What concerns, if any, other than the quality problem described in requirement 3 , do you see in implementing the CEO's plan? Explain briefly. (Click the icon to view the variety of operations information.) Requirement 1. Find (a) total sales revenue, (b) selling price, (c) rate of return on investment, and (d) markup percentage on full cost for this product. Begin by calculating the (a) total sales revenue. Rearrange the income statement formula to solve for the amount. Requirements 1. Find (a) total sales revenue, (b) selling price, (c) rate of return on investment, and (d) markup percentage on full cost for this product. 2. The new CEO has a plan to reduce fixed costs by $275,000 and variable costs by $0.25 per unit while continuing to produce and sell 500,000 units. Using the same markup percentage as in requirement 1, calculate the new selling price. 3. Assume the CEO institutes the changes in requirement 2 including the new selling price. However, the reduction in variable cost has resulted in lower product quality resulting in 10% fewer units being sold compared to before the change. Calculate operating income (loss). 4. What concerns, if any, other than the quality problem described in requirement 3 , do you see in implementing the CEO's plan? Explain briefly

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