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The Australian Red Cross Blood Bank is low in their blood supplies in whole blood, plasma and platelets. There is a gender difference in

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The Australian Red Cross Blood Bank is low in their blood supplies in whole blood, plasma and platelets. There is a gender difference in the use of blood donations and generally only men can donate platelets. Their plasma donation is also used in more clinical settings than women. The blood bank is short of supply. - 1) Outline a social media marketing campaign to use the skills of marketing to increase males donors to donate their Blood, Plasma and Platelets.

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