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The Blog Report requirements You should ensure you use theory from the online textbook (www.digimarketingedu.com) or other relevant textbooks and from journal articles to support

The Blog Report requirements You should ensure you use theory from the online textbook (www.digimarketingedu.com) or other relevant textbooks and from journal articles to support the actions in your marketing plan and future recommendations. In the report you should include the following information: Introduction - brief description of your blog topic and justification of topic selection (i.e. defined target audience). Marketing and Distribution plan: A discussion on the promotion plan that demonstrates critical thinking. Illustrate why particular communications channels and tools have been chosen based on the target market. A reflective evaluation on the execution of the promotion plan and overall outcomes. Consider the role of Integrated Marketing Communications (IMC). Justification of 'keywords' targeted and techniques used to increase ranking in search engines and any difficulties encountered with this. The role of social media channels in promotion of the blog website. Data analysis from analytical tools used e.g. Google Analytics and Social Media Analysis (provide screenshots in the appendix). Discussion of usability factors. Refection on: o What went most according to plan. o Anything you didn't expect (positive or negative). o How you adjusted your plan during the campaign. o What would you do differently next time Recommendations based on theory for the future of the blog can i askhow to structure this blog report ? I don't know how to start. now i have my website of blog done and google analytics

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