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The brand would be timbuk2 it's a backpack The link for it would be .. https://timbuk2.caASAP please I've been trying to upload it since yesterday

The brand would be "timbuk2" it's a backpack The link for it would be .. https://timbuk2.caASAP please I've been trying to upload it since yesterday but it keeps getting blocked for some reason

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TITLE PAGE: Your report must have a title page (including Team Member names, Assignment & product name, course number and name, professor name, date) MARKETING MIX RECOMMENDATIONS Purpose To consider the important elements you have created thus far as input to the development of your marketing plan: 1. Environment Scan 2. Competitive Assessment 3. SWOT 4. Positioning Statement 5. Positioning Map 6. Target Market Profile 7. Target Persona Assignment As a group determine the marketing mix for your product / brand for the period outlined in the case. Detail the recommendations for each area of the marketing mix to reach your target market profile. Consider your target personas. In some areas you will recommend a continuation of current marketing practices and in others you will detail more radical changes. Regardless of your recommendations, in all areas your recommendations need to clear, accurate and detailed. MARKETING MIX RECOMMENDATIONS: What changes would you make to your brand's Marketing Mix? Reference insights from your previous assignments above as rationale for your recommendations. PRODUCT - Product Recommendations: How can you improve Actual Product / Augmented product, make it better? New product recommendations, branding, positioning, packaging. PRICE - Pricing Strategy recommendations: Competitive Price positioning, odd/even pricing, bundles, skimming vs penetration pricing strategies, target pricing PLACE - Distribution recommendations - Consider all distribution channels PROMOTION - Advertising and Promotion Recommendations: Media communication channels (eg, TV, Social Media, radio, Print, Outdoor), Consumer / trade promotions, sponsorships, public relations, event marketing etc CONCLUSION: KEY SUCCESS FACTORS . Considering all your analysis, identify what you think are the key success factors for meeting your business marketing objectives eg. What are the keys to success of your new product launch

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