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The Buyer's Perspective The Presale How does the customer become Aware of options? What do they Consider? The Sale After the customer has selected their

The Buyer's Perspective

The Presale

How does the customer become Aware of options? What do they Consider?

The Sale

After the customer has selected their purchase what occurs through the purchase process?

Post Sale

After the sale how does the customer demonstrate satisfaction, loyalty, and advocacy?

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