The company can be ideally from small to the large or multi-national company from any part of the world. the company is Nestl

a) Referring to the company you selected ( the company is Nestl), what two external trends do managers in that company have to deal with? How do you think these trends might constrain decisions made by the managers?

b) Businesses are built on relationship. What two stakeholders do you think might be highly important to this company. What interests might these two stakeholders have?