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The elasticity of demand for a firm;s product is -2 and its advertising elasticity of demand is 0.2. Determine the firm's optimal advertising to sales
The elasticity of demand for a firm;s product is -2 and its advertising elasticity of demand is 0.2. Determine the firm's optimal advertising to sales ratio. If the firms revenues are $40,000, what is its profit maximizing level of advertising?
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