The FDA has recently enacted a rule requiring online sellers of caffeinated products, including coffee beans,to confirm the identity and age of purchasers.The rule was passed in response to a rash of teenage suicides linked to highly caffeinated energy drinks.

You are a coffee bean distributor.95% of your business is online sales.You expect this new rule to cut your business in half and raise your cost of remaining sales by 25%.Your company will be devastated.

You plan to take action.Describe the steps you will take to have this rule repealed or modified to exclude coffee beans.