Question
The financial information for Jamison drug store by business line is as follows: total drugs cosmetics housewares sales $250,000 $125,000 $75,000 $50,000 variable expenses $105,000
The financial information for Jamison drug store by business line is as follows:
| total | drugs | cosmetics | housewares |
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sales | $250,000 | $125,000 | $75,000 | $50,000 |
variable expenses | $105,000 | $50,000 | $25,000 | $30,000 |
contribution margin | $145,000 | $75,000 | $50,000 | $20,000 |
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fixed expenses |
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salaries | $50,000 | $29,500 | $12,500 | $8,000 |
advertising | $15,000 | $1,000 | $7,500 | $6,500 |
utilities | $2,000 | $500 | $500 | $1,000 |
depreciation | $5,000 | $1,000 | $2,000 | $2,000 |
rent | $20,000 | $10,000 | $6,000 | $4,000 |
insurance | $3,000 | $2,000 | $500 | $500 |
general administrative | $30,000 | $15,000 | $9,000 | $6,000 |
total | $125,000 | $59,000 | $38,000 | $28,000 |
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net income/ loss | $20,000 | $16,000 | $12,000 | -$8,000 |
It was determined that the associated salaries, advertising and insurance would all be eliminated if Jamison drops the housewares segment. The utilities, depreciation, rent and general and administrative fees are all allocations and will not change if Jamison is dropped.
Jamison is currently deciding whether the company would benefit overall if the housewares business line was dropped completely, since it is losing money consistently each month. Using what you know about avoidable and unavoidable costs, advise Jamison as their outside consultant as to which is the better business decision. (Support your work with numbers.)
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