The following case involves financial analysis of Ubisoft Entertainment SA and its subsidiaries (Ubisoft" or "the Group"). Ubisoft is a French corporation with its corporate headquarters in Montreuil sous Bois, France (a suburb of Paris). The Group's business activities are centered around production, publishing and distribution of video games for consoles, the PC, smartphones and tablets in both physical and digital formats. This case involves the analysis of French reporting standards and Ubisoft's business strategy, accounting policy and financial performance. Requirements Part II - Industry and Group Review the annual reports for the five years ended March 31, 2020. Based on reading Ubisoft's annual reports identify key elements of Ubisoft's business strategy. Consider the characteristics of the industry analysis discussed in the Activision Discussion Case and explain the Group's plan for creating a competitive advantage (including, among other aspects, its business strategy in terms of (a) the nature of its products and services, (b) the degree of geographic diversification and (c) degree of industry diversification). Finally, do you believe that Ubisoft or Activision has a better strategy for the future? Part III - Profitability Perform a detailed analysis of the profitability of Ubisoft for the five years ended March 31, 2020, A. Are there any transactions that indicate poor earnings quality? Develop a table in your discussion that identifies each amount you consider an earnings quality issue and the after tax The following case involves financial analysis of Ubisoft Entertainment SA and its subsidiaries (Ubisoft" or "the Group"). Ubisoft is a French corporation with its corporate headquarters in Montreuil sous Bois, France (a suburb of Paris). The Group's business activities are centered around production, publishing and distribution of video games for consoles, the PC, smartphones and tablets in both physical and digital formats. This case involves the analysis of French reporting standards and Ubisoft's business strategy, accounting policy and financial performance. Requirements Part II - Industry and Group Review the annual reports for the five years ended March 31, 2020. Based on reading Ubisoft's annual reports identify key elements of Ubisoft's business strategy. Consider the characteristics of the industry analysis discussed in the Activision Discussion Case and explain the Group's plan for creating a competitive advantage (including, among other aspects, its business strategy in terms of (a) the nature of its products and services, (b) the degree of geographic diversification and (c) degree of industry diversification). Finally, do you believe that Ubisoft or Activision has a better strategy for the future? Part III - Profitability Perform a detailed analysis of the profitability of Ubisoft for the five years ended March 31, 2020, A. Are there any transactions that indicate poor earnings quality? Develop a table in your discussion that identifies each amount you consider an earnings quality issue and the after tax
