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The following statement is an example of which brand value or characteristic? The fact that consumers are very familiar with brands like Lululemon means that

The following statement is an example of which brand value or characteristic?
The fact that consumers are very familiar with brands like Lululemon means that the company doesn't need to invest resources telling their customers who they are or what they do.
Brands protect from competition and price competition
Brands reduce marketing costs
Brands are assets
Brands facilitate purchasing
Brands impact value
Brands establish loyalty
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