The founder of the business is investing 100,000 of their own capital and has also secured a business loan of 50,000. (Note: students are to be provided with raw budget data in spreadsheet format, which they will then manipulate and model.) You have been asked to prepare a memorandum that includes the following. - Production of a 12-month cash budget that makes use of variance analysis to show the impact of the different individual scenarios below: I. Discounting prices by 20%, which in turn increases sales volume per month by 10%. II. Increasing the marketing budget by 10% per month, which in turn generates an additional 20% in sales revenue. III. Offering suppliers one-month's trade credit IV. Reducing rental/property related costs by 15% per month. - An evaluation of the role that budgets play in the effective planning and control of resources in an organisation such as your client's. This will include both benefits and any limitations of using budgets and the extent to which they can help identify problems and corrective actions. - An outline of a range of budgetary control solutions, with justification, to support organisation decision making and ensure efficient and effective deployment of resources