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The Global Environment for Marketing. As a marketer for Create Cookbooks, you have been tasked to expand the target market from a local to global
"The Global Environment for Marketing." As a marketer for Create Cookbooks, you have been tasked to expand the target market from a local to global presence. Currently, the company cookbooks have sold well at local bookstores, kitchen stores, and community college campuses. Describe a strategy that would enable your company to successfully market the product to an international audience.
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