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The goal of a practice's marketing _________ is to help ensure that your practice is appealing to your clients' wants and needs in a clear,

The goal of a practice's marketing _________ is to help ensure that your practice is appealing to your clients' wants and needs in a clear, compelling and consistent manner.

A.Plan

B.Tactics

C.Messaging

D.Strategy

(I know the answer is NOT strategy)

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