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The marketing management process isMultiple Choiceimplementing plans that have been made by , and remain controlled by , others.planning marketing activities, but not directing or
The marketing management process isMultiple Choiceimplementing plans that have been made by and remain controlled by others.planning marketing activities, but not directing or controlling the implementation of these plans.focused only on planning for the present market because consumers' needs, competitors, and the environment hardly ever change.planning marketing activities, directing the implementation of the plans, and controlling these plans.a discontinuous process because the three jobs in the process are not interconnected.
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