Question
The marketing of financial services is a key ingredient of any financial institution. In your opinion is there justification for continued marketing of these services?
The marketing of financial services is a key ingredient of any financial institution. In your opinion is there justification for continued marketing of these services? What challenges are experienced in practice by organizations when marketing their financial services? (10 Marks)
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The Future Of Money How The Digital Revolution Is Transforming Currencies And Finance
Authors: Eswar S. Prasad
1st Edition
0674258444, 978-0674258440
