The number of cellphones in South Africa surpasses the number of people living in the country. Cellphone use in South Africa has increased enormously during the last decade. Besides calling people, South Africans use their phones to send text messages, access social media sites, chat with a group of friends on instant messaging services and browse the internet. The need for constant communication with friends is a $\_\_\_\_\_\_\_\_\_\_\_\_\_\_$ need according to Maslow$$s hierarchy of needs.

a$.$

self$-$actualisation

b$.$

esteem

c$.$

physiological

d$.$

social