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The quality of service delivery is increasingly critical for the service industries. The servicescape/sportscape can help to create a memorable and highly positive experience for

The quality of service delivery is increasingly critical for the service industries. The servicescape/sportscape can help to create a memorable and highly positive experience for consumers. In a hypothetical scenario, the Mullaloo SLSC will host next year's Australian Surf Life Saving Championships and the Australian Baseball League's Perth Heat will host the next All-Star Game.

Question 1: Choose one of these events and explain in detail how you will incorporate elements of the sportscape to enhance the experience of people attending your event? Be sure to explain exactly how you will use the factors in this service environment to benefit the host organisation.

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