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The Regal Cycle Company manufactures three types of bicycles-a dirt bike, a mountain bike, and a racing bike. Data Page 601 on sales and
The Regal Cycle Company manufactures three types of bicycles-a dirt bike, a mountain bike, and a racing bike. Data Page 601 on sales and expenses for the past quarter follow: Total Sales Dirt Mountain Racing Bikes Bikes Bikes $300,000 $90,000 $150,000 $60,000 Variable manufacturing and selling expenses 120.000 27,000 60,000 33,000 Contribution margin 180,000 63,000 90,000 27,000 Fixed expenses: Advertising, traceable Depreciation of special equipment Salaries of product-line managers Allocated common fixed expenses* 35.000 30,000 10,000 23,000 6.000 12,000 14,000 6,000 9,000 8,000 13,000 10,000 60,000 18,000 30,000 12,000 148,000 46,000 66,000 36,000 $ 32,000 $17,000 $24,000 $ (9,000) Total fixed expenses Net operating income (loss) Allocated on the basis of sales dollars. Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out. Required: 1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes? 2. Should the production and sale of racing bikes be discontinued?
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