1. The senior management team wants to ensure that staff, customers and the supply chain partners are supported during the implementation and ongoing operation of the supply chain strategy.

Develop a Strategy Support Document which outlines your plan for supporting stakeholders, ensure that your document includes action plans for the strategies you are recommending.

McDonald's Case Study Scenario

In response to consumer feedback and its goal to continually improve its product offerings,

McDonald's has decided to provide fresh buns to as many locations as is feasible throughout Australia. Previously, these buns were provided as frozen product by Aryzta, a large bakery that supplies fresh bakery produce to the east coast of Australia and frozen produce to WA, SA and the NT.

You have been recently appointed to role of operations manager for 'Bake-off' a mediumsized company that has just won the contract to supply freshly baked buns for the

McDonald's stores located in the southern region of WA (including Perth, Fremantle and surrounding suburbs). Unfortunately, the company has never had a major supplier contract like this before and, although they are very good at what they do, they are not sure about how a large global conglomerate like McDonalds operates, nor are they familiar with the terminology it uses with its suppliers, especially its demand-driven supply management strategy.

The CEO has asked you to for a report for the Bake-offmanagement team to introduce them to the concepts and terminology used by McDonald's and to explain how the central ordering system works and what the supplier expectations are.