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The top management of a fashion store operating in three different cities in Victoria wanted to check whether there is a relation between weekly sales

The top management of a fashion store operating in three different cities in Victoria wanted to check whether there is a relation between weekly sales and store location. In this experiment, three different store locations are considered: Melbourne, Geelong, and Bendigo, and four different lines of products are considered: Clothing, Footwear, Perfumes and Accessories.

SALES

One-week average sales ($AUD) of the products

CITY

Store Location: 1 = Melbourne, 2 = Geelong, and 3 = Bendigo

PRODUCT

1= Clothing, 2 = Footwear, 3 = Perfumes and 4 = Accessories

PROMOTION

1= TV and Radio, 2 = Social Media, 3 = Newspapers, and4 = Leaflets & Brochures

(1) Conducting One-way ANOVA;

Test the null hypothesis that means sales are the same in all store locations.

Descriptives

Sales

{95% Confidence Interval

for mean.}

N Mean Std. Deviation Std. Error Lower Bond Upper Bond Minimum Maximum
Melbourne 34 8766.06 4824.951 827.472 7376.32 10743.33 3162 19000
Geelong 30 6819.27 4274.616 780.434 5223.10 8415.43 2248 19142
Bendigo 36 6479.83 2747.519 457.920 5550.21 7409.46 2502 17043
Total 100 7458.86 4139.336 413.934 6637.53 8280.19 2248 19142

ANOVA

Sales

Sum of Squares df Mean Square F Sig.
Between Groups 133923008.2 2 66961504.12 4.157 0.19
Within Groups 1562353066 97 16106732.64
Total 1696276074 99

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