The United Kingdom BSE or "mad cow disease" outbreak was a widespread occurrence of bovine spongiform encephalopathy that affected cows in the United Kingdom in the 1980s and 1990s. Over four million cows were destroyed in an effort to contain the outbreak, and 177 people died after contracting the disease through eating infected beef. A political and public health crisis resulted, and British beef was banned from export to numerous countries around the world, with some bans remaining in place until as late as 2019. Use a short-run supply and demand analysis to analyze the likely impact of mad cow disease on the following markets. Indicate whether you would expect the main impact to be on price or on quantity.

(a) UK beef.

(b) UK chicken.

(c) US beef.