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The wealth of information and knowledge provided by the Internet has brought about a change in the business world, therefore research methodologies have to change

The wealth of information and knowledge provided by the Internet has brought about a change in the business world, therefore research methodologies have to change as well. E-commerce Market Research on the Internet encompasses a wide variety of information gathered for e-business planning and prospecting. Propose relevant steps you would consider in conducting e-commerce market research. Recommend an appropriate market research tool that you would use.

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