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There are arguments about whether Haier should invest in creating burdensome manufacturing assets for unfamiliar technologies, or whether it should focus on product line growth
There are arguments about whether Haier should invest in creating burdensome manufacturing assets for unfamiliar technologies, or whether it should focus on product line growth through leveraging its brand assets and marketing expertise. Do you think Haier operates a responsive or efficient supply chain in overseas markets, particularly in the US? What are the trade-off of the two strategies?
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