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Think of various product categories. In each segmentation scheme, to which segment do you feel do you belong? How would marketing be more or less

Think of various product categories. In each segmentation scheme, to which segment do you feel do you belong? How would marketing be more or less effective for you depending on the segment? How would you contrast demographic and behavioral segment schemes? Which one(s) do you think would be most effective for marketers trying to sell to you?

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