Question
This company in its 10k says it does the following: We are among the largest discount retailers in the United States by number of stores,
This company in its 10k says it does the following:
"We are among the largest discount retailers in the United States by number of stores, with 15,472 stores located in 44 states as of March 1, 2019, with the greatest concentration of stores in the southern, southwestern, midwestern and eastern United States. We offer a broad selection of merchandise, including consumable items, seasonal items, home products and apparel. Our merchandise includes national brands from leading manufacturers, as well as our own private brand selections with prices at substantial discounts to national brands. We offer our customers these national brand and private brand products at everyday low prices (typically $10 or less) in our convenient small-box locations.."
What is likely to be its business (generic) strategy?
A.Broad Cost Leadership
B.Broad Differentiation
C.Focused Cost Leadership
D.Focused Differentiation
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