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This project's major goal is to implement an emarketing system for ABC Corporation. The e-marketing system's goal is to use digital channels to broaden ABC's

This project's major goal is to implement an emarketing system for ABC Corporation. The e-marketing system's goal is to use digital channels to broaden ABC's reach, improve consumer involvement, and enable online purchases, all while maintaining ABC's basic values of quality and personalised service.

The development of the Project Plan itself went rather smoothly until last week, when there were unexpected and significant changes in senior management. Erica Kelly resigned, and the Board of Directors, concerned about the business's slump and future growth prospects - caused, in part, by protectionist tariffs - opted to sell the company. Mahmoud, a rising Egyptian entrepreneur, bought it right away. With a Stanford MBA, he had made millions trading in ancient antiquities and artefacts.

Mahmoud strongly felt that, with its track record of growth and sales, operating in a freer market and with his successful trading expertise, ABC would become a powerhouse in the antiquities field. Although well-familiar with modern management precepts such as Agile, he -- as you might suspect about one dealing with antiquities -- is also an avid proponent of traditional Egyptian cultural identity and national growth.

Mahmoud immediately implemented a number of key changes:

1. The ABC headquarters would move to Cairo.

2. While Arabish, the chat conversation language, could be used informally, all formal commercial transactions, forms, documents, and records would be in Egyptian Arabic.

3. The scope of the works of art and collectibles would be broadened to include a significant inventory of Middle Eastern artefacts.

4. The company would immediately begin integrating Agile concepts in a phased fashion. The actual implementation of the E-Commerce project, which is already well underway in terms of planning, could continue in the predictive (waterfall) mode, but as a first step in the firm's transition to Agile, the changes here necessitated in the Project Plan [our concern in this Capstone Project] will be accomplished using Scrum.

To accommodate the above changes, Chairman Mahmoud increased the budget ceiling by $500,000; he also increased the time period by three months.

1. Need Scope statement in this format in a very detailed way.

Project Justification:

.

Product Characteristics and Requirements:

Summary of Project Deliverables

Project management-related deliverables: The business case, charter, team contract, scope statement, WBS, schedule, cost baseline, final project presentation, final project report, lessons-learned report, and any other documents required to manage the project are all included.

Product-related deliverables:research reports, design documents, software code, hardware, etc.

Project Success Criteria:

2. Need WBS for the same with level 1 and level 2 deliverables

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