Question
This week your textbook talks about how consumers are hyper-informed when making purchasing decisions.What is a recentpurchaseyou have made based on some aspect of digital
This week your textbook talks about how consumers are hyper-informed when making purchasing decisions.What is a recentpurchaseyou have made based on some aspect of digital and social media advertising?Share the reasons why you purchased the product and the impact the advertising had on yourdecision.Keep in mindthat this may include facebook/twitter/instagram posts, youtube videos, product reviews, consumer reports or any other informationavailable on the internet about your product. Then share the reason(s) why you did not purchase other available products/brands.What insight does this purchasing decision give you regarding how to usesocial media to bring about change?Give specific examples to support your thoughts.
References too
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