This week's video on Coca Cola Strategy, discussing how Coca-Cola has built a staple for their marketing and branding over many years. After watching the video answer the following question:

1) What are 2 key competitive advantages Coca-Cola has in the market?

2) What marketing strategy do you think Coca-Cola needs to look at doing differently in the coming years with more health conscious customers coming to the market?

The initial post should be 2-3 paragraphs in length