Tiffany & Co. (known as Tiffany's) is a global luxury jewellery brand. Tiffany's was founded over 150 years ago and the flagship store still stands proud on the infamous 5th Avenue in New York City, NY. The company employs over 14,000 employees and earns a global revenue of over US$4 billion. Tiffany's packaging is globally recognised. It is a little blue box with a white ribbon tied into a neat bow on top. The iconic brand is known for its luxurious jewellery including the 'heart of the ocean' made for the film the Titanic which is worth over US$20 million and Princess Diana's now infamous blue Safire engagement ring. Tiffany's has recently launched a new series of Ads - with a new Tag Line for the advertisement 'Not your Mothers Tiffany's'. These new series of Advertisements have been met with harsh criticisms for deviating so far from the brands iconic brand image.tiffanyandco tiffanyandco @ Your mom called. She said, "I told you so." #NotYourMothersTiffany NOT #TiffanyAndCo 5d YOUR MOTHER'S mummygeo This is a disgraceful slogan to the reputation of an TIFFANY iconic brand. 5d 58 likes Reply haberule If it's not my mom's TIFFANY & CO. Tiffany, then why would she tell me "I told you so?" 5d 34 likes Reply W 117,278 views 5 DAYS AGO Add a comment... Post