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Tiffany, the marketing manager of a mobile phone company, is achievement - oriented and exhibits high levels of assertiveness. She creates marking plans that will
Tiffany, the marketing manager of a mobile phone company, is achievementoriented and exhibits high levels of assertiveness. She creates marking plans that will maximize financial returns and enjoys competing against other managers in the company. Tiffany is most likely to be an individual whose culture reflects
masculine traits.
a shortterm orientation.
high power distance.
low uncertainty avoidance.
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