Tina is a schoolteacher who is married to a project manager at Rolls Royce. They live in Peterborough Ontario. They have 3 children aged 5, 10 and 14. They have one refrigerator. Tina is frustrated because it's the weekend and she is spending 3 hours cleaning the refrigerator. She is finding lots of food that had been forgotten and had gone bad, fruit that was squished in the deep drawer, and open chocolate milk cartons that have spilled. The kids just sometimes open the fridge and stare inside for inspiration on what they can snack on. This means that the soda they have is never cold and she is afraid that the fridge will break down soon. The freezer is another problem all together. Things are squished in and she has no idea what they have and what they don't. She cannot even plan what they will eat the next day without opening the freezer, taking something, she can reach and then having that the next day. She wishes she could be more organized.

Use the SCAMPER method to generate new ideas and improve your product / service

1.Select your favorite three ideas

2.Top 3 novel ideas for your product / service

SCAMPER

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