Tine Following Mirormation apples to the quesuonis cuspidyed below. Simon Company's year-end balance sheets follow. 2017 2016 2015 $ 30,600 $ 35,500 $ 37,000 87,200 63,000 51,000 111,500 80,800 53,000 10, 700 9, 250 4,100 281,000 252,000 226,000 $521,000 $440,550 $371,100 At December 31 Assets Cash Accounts receivable, net Merchandise inventory Prepaid expenses Plant assets, net Total assets Liabilities and Equity Accounts payable Long-term notes payable secured by mortgages on plant assets Common stock, $10 par value Retained earnings Total liabilities and equity $120,000 $ 74,500 $ 50,600 96,500 98,250 81,800 163,500 163,500 163,500 133,000 104,300 75,200 $521,000 $440,550 $371, 100 The company's income statements for the years ended December 31, 2017 and 2016, follow. For Year Ended December 31 Sales Cost of goods sold Other operating expenses Interest expense Income taxes Total costs and expenses Net Income Earnings per share 2017 $705,000 $437.100 197,400 11,900 9,350 655,750 $ 49,250 $ 3.01 2016 $ 610,000 $ 390,400 146,400 13,500 8,950 559, 250 $ 50,750 $ 3.10 Saved Homework , , $ 49, 250 Total cost and expenses Net income Earnings per share 559,250 $ 50, 750 $ 3.10 $ 3.01 Evaluate the company's efficiency and profitability by computing the following for 2017 and 2016 (1) Profit margin ratio. Choose Numerator Profit Margin Ratio 1 Choose Denominator 1 Profit Margin Ratio Profit margin ratio 2017 1 2016 1 96