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To complete this assignment, you will build a concept map using the software tool CMap. See Concept Maps for details. The focus question for this
To complete this assignment, you will build a concept map using the software tool CMap. See Concept Maps for details. The focus question for this concept map is, "What requests and information are sent during the 100-millisecond RTB process?" The map must include, at a minimum, boxes (aka "concepts") for: Publisher Ad Exchange DSP Good concept maps will include more concepts than this. The arrows (aka "linking words"). between the concepts will describe how the companies are related to each other. For example, an arrow going from the DSP to the AD Exchange could be labeled "sends bid for impression." This indicates that the DSP sends a bid for the impression to the Ad Exchange. Make sure that: each box is labeled with a name identifying the company type or other entity (e.g., user browser, cookie table) that sends or receives information, each arrow is labeled with description of the requests or information that is sent, and an arrow head on one or both ends to show which direction(s) the relationship goes. Once you have finished your concept map, export it to JPEG and upload the file on this assignment. To complete this assignment, you will build a concept map using the software tool CMap. See Concept Maps for details. The focus question for this concept map is, "What requests and information are sent during the 100-millisecond RTB process?" The map must include, at a minimum, boxes (aka "concepts") for: Publisher Ad Exchange DSP Good concept maps will include more concepts than this. The arrows (aka "linking words"). between the concepts will describe how the companies are related to each other. For example, an arrow going from the DSP to the AD Exchange could be labeled "sends bid for impression." This indicates that the DSP sends a bid for the impression to the Ad Exchange. Make sure that: each box is labeled with a name identifying the company type or other entity (e.g., user browser, cookie table) that sends or receives information, each arrow is labeled with description of the requests or information that is sent, and an arrow head on one or both ends to show which direction(s) the relationship goes. Once you have finished your concept map, export it to JPEG and upload the file on this assignment
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