to def 26. After Home Depot gathers information current environmental changes and prediet threats fac ing the company. It illustrates the process that is called b. survey of environment c marketing. 27. In 2006, Ford Motor Company announced it would severely cut back Ktomobile parts companies supplying Ford Motor, this represented a A. B. opportunity C. strength D. threat. E. strategie plan 28. When marketers define their target market, they simultameously establish a set of d. government regulations e. sociocultural forces. competitors are those that compete in the same product class, but their products features, benefits, and prices. a. Total budget b. Generic c. Brand d. Product e. Price 30. Marketers primarily focus their environmental analysis oncompetitors a. brand b. product c. total budget d. generic e. monopolistic 31. The four major competitive structures are a. monopolies, oligopolies, oligopolistic monopolies, and pure competition. b. pure competition, heavy competition, moderate competition, and light comp c. brand, product, total budget, and generic. d. oligopolies, monopolies, monopolistic competition, and pure competition. e. monopolies, limited competition, oligopolistic competition, and pure comp to def 26. After Home Depot gathers information current environmental changes and prediet threats fac ing the company. It illustrates the process that is called b. survey of environment c marketing. 27. In 2006, Ford Motor Company announced it would severely cut back Ktomobile parts companies supplying Ford Motor, this represented a A. B. opportunity C. strength D. threat. E. strategie plan 28. When marketers define their target market, they simultameously establish a set of d. government regulations e. sociocultural forces. competitors are those that compete in the same product class, but their products features, benefits, and prices. a. Total budget b. Generic c. Brand d. Product e. Price 30. Marketers primarily focus their environmental analysis oncompetitors a. brand b. product c. total budget d. generic e. monopolistic 31. The four major competitive structures are a. monopolies, oligopolies, oligopolistic monopolies, and pure competition. b. pure competition, heavy competition, moderate competition, and light comp c. brand, product, total budget, and generic. d. oligopolies, monopolies, monopolistic competition, and pure competition. e. monopolies, limited competition, oligopolistic competition, and pure comp