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to promote its new line of low proced, every day, essential grocery items, Gelso s market, a grocery store chain, spent 1 6 millton on

to promote its new line of low proced, every day, essential grocery items, Gelso s market, a grocery store chain, spent 16 millton on a broad reaching advertising campaign throughout the greater Los Anglees area, including billboards, radio, tv, and targeted internet ads. Knowing that los angless area about 4 million people in it, and Gels9ns credits the ads causing 200000 new first time buyers, what is the per person aquistion cost of the new customers?

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