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Tony is a business owner that is under the impression that people will buy more goods if aggressive promotional techniques are used with potential buyers.
Tony is a business owner that is under the impression that people will buy more goods if aggressive promotional techniques are used with potential buyers. Which of the four marketing management philosophies is Tony using?
Question 10 options:
a)
Production orientation
b)
Sales Orientation
c)
Market Orientation
d)
Societal Marketing Orientation
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