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Under what circumstances should a company's management team give serious consideration to entering a bid to supply private-label footwear to chain retailers in a particular
Under what circumstances should a company's management team give serious consideration to entering a bid to supply private-label footwear to chain retailers in a particular geographic region? | ||
When the company has the ability to produce private-label footwear at a manufacturing cost per pair that is more than $5 below its manufacturing cost per pair of branded footwear | ||
When no seller of private-label footwear in the prior year captured as much as a 20% share of the private-label market | ||
When the data in the latest Competitive Intelligence Report indicates that some of the winning bidders for private-label footwear were able to win contracts at a bid price above $25 per pair | ||
When the data in the latest Competitive Intelligence Report indicates that one or more rival firms successfully won bids for private-label contracts | ||
When the company has excess production capacity not being devoted to producing branded footwear |
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