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Using the case study in the Crafting and Executing Strategy. The Quest for Competitive Advantage 21st Edition book Evaluating a company's external environment Case #5

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Using the case study in the Crafting and Executing Strategy. The Quest for Competitive Advantage 21st Edition book Evaluating a company's external environment Case #5 The Craft Beer Industry Assess the bargaining power of suppliers, the threat of substitutes, and threat of new entrants in the craft beer industry? Rate each force (strong moderate, or weak) and justify your rating (see Chapter 3 and Chapter 3 lecture) What was the Net Profit Margin for the Craft Brew Alliance and AB InBev in 2014? Provide your calculations and explain what they mean. Fallure to provide your data and calculations as well as an explanation will result in a loss of points for all cases asking financial questions Using the case study in the Crafting and Executing Strategy. The Quest for Competitive Advantage 21st Edition book Evaluating a company's external environment Case #5 The Craft Beer Industry Assess the bargaining power of suppliers, the threat of substitutes, and threat of new entrants in the craft beer industry? Rate each force (strong moderate, or weak) and justify your rating (see Chapter 3 and Chapter 3 lecture) What was the Net Profit Margin for the Craft Brew Alliance and AB InBev in 2014? Provide your calculations and explain what they mean. Fallure to provide your data and calculations as well as an explanation will result in a loss of points for all cases asking financial questions

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