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Using the information create a customer journey map table and fill it out. Make sure customer activites, goals, tocuhpoints and insights are included. Consumer Description:

Using the information create a customer journey map table and fill it out. Make sure customer activites, goals, tocuhpoints and insights are included. Consumer Description:
Bella Business is a 38-year-old saleswoman who is constantly on the move, travelling extensively for crucial meetings, negotiations, and conferences. Bella faces a demanding schedule with back-to-back engagements, emphasizing the need for efficiency and time optimization. Bella is planning a week-long business trip involving flights between two different cities for crucial meetings and conferences within a short time frame. With a tight schedule, Bella needs to make the most of her time at each destination. The trip encompasses a mix of domestic and international flights, introducing diverse security processes that Bella must navigate swiftly and efficiently to meet her demanding agenda.
Scope/Scenario:
Bella Business is preparing for a week-long business trip involving flights between two different cities for crucial meetings and conferences within a short time frame. With a tight schedule, Bella needs to make the most of her time at each destination. The trip encompasses a mix of domestic and international flights, introducing diverse security processes that Bella must navigate swiftly and efficiently to meet her demanding agenda.
Consumer Expectations/Goals:
Bella Business approaches her work trip with clear expectations and goals aimed at ensuring a seamless and efficient travel experience. Her primary objective is the timely and efficient completion of the aviation security process, recognizing that any delays could directly impact her tightly scheduled itinerary. Being a high-profile businesswoman, Bella values services tailored for professionals, placing emphasis on features like priority security lanes, expedited screening, and amenities that elevate the overall aviation security process. Lastly, Bella depends on seamless signage and communication during the security process, particularly when transitioning from domestic to international flights, to ensure a smooth experience and adherence to airport regulations.

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