Using the notes to the consolidated financial statements, determine Apples revenue recognition policies. Discuss the impact of trade promotions on Apples financial statements.

Give two examples of where historical cost information is reported in Apples financial statements and related notes. Give two examples of the use of fair value information reported in either the financial statements or related notes.

When did Apple adopt the new accounting pronouncements on revenue recognition and leasing?

What is Apples accounting policy related to advertising? What accounting principle does Apple follow regarding accounting for advertising? Where are advertising expenses reported in the financial statements?