Write a one-page reflection of this article that 1) summarize how Porter's value chain was uniquely applied to Turkish tourism (what did they change to make it work?) AND 2) add a separate personal reflection on the topic.
 

A VALUE CHAIN ANALYSIS OF TURKISH TOURISM SECTOR Bilgen Mete and Elif Acuner Recep Tayyip Erdogan University, Turkey The "value chain" for any firm in any business is the linked set of value-creating activities all the way from basic raw material sources for component suppliers through to the ultimate end-use product delivered into the final consumers' hands. The importance of this analysis has risen with globalization and the increase in competition among companies. The companies should expose their strengths and weaknesses, realize and improve their value-creating activities to compete and increase their market share. The value chain analysis can be made in industry level or firm level. In this paper the value chain model adapted to tourism sector. Tourism is a sector that produces complex product, is integrated and its sub-sectors are extremely interdependent. To make a value chain analysis for tourism is needed to research all actors that operate in this sector. In this paper qualitative method was employed and expert opinion and semi-structured in-depth interview were conducted as data collection method. As a result, it is tried to constitute the value chain model of Turkish tourism sector. Keywords: Value chain, Turkish Tourism Sector. Introduction A review of literature shows that lots of articles were written on the value chain including various industries. But the limited number of studies have discussed the value chain analysis of the tourism sector. Tourism is a growing industry. There is a global competition in tourism. Therefore, there is a need to define the value chain's notion for service in the strategic management process to develop a service-based value chain application. Hence this paper aims at identifying the value chain analysis of Turkish tourism sector. Literature Review The term of value chain was used in the 1960s and 1970s by planning analysts for mining export economies as a method of improvement. (Girvan, 1987) In French planning literature the term "filire" is used to describe the perceived need for French industrial capability to span the complete thread of a value chain. (Kaplinsky, 2010) In 1985 Michael Porter used the term of value chain in his book "Competitive Advantage". He mentioned how a value chain occurred in an organization and used this term in the subject of global competitive strategy and production cost. (zdogan, 2009) Value chain has applied both in theory and in organizations. This model has been widely used by researchers and scholars to determine the critical connections of operations and to make strategic plans of the organizations for many years. (Kaplinsky & Morris, Spreading the Gains from Globalization: What Can Be Learned From Value Chain Analysis, 2000)