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Visit Sephora website (http://www.sephora.com/) and explore the Sephora Collection. Please pick a Sephora private-label brand and specify how Sephora positions this brand in the market
Visit Sephora website (http://www.sephora.com/) and explore the Sephora Collection. Please pick a Sephora private-label brand and specify how Sephora positions this brand in the market vis--vis the national brands it competes with
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Advertising & IMC Principles & Practice
Authors: Sandra Moriarty, Nancy Mitchell, William Wells
9th Edition
9780132998208, 0132163640, 132998203, 978-0132163644
