Question
Visit the following page:http://www.slideshare.net/garyma_sharma/popular-strategy-diagramsand read about the Grand Strategy Selection Matrix, or GSSM. Note: The GSSM should not be confused with the Grand Strategy Matrix
Visit the following page:http://www.slideshare.net/garyma_sharma/popular-strategy-diagramsand read about theGrand Strategy Selection Matrix,orGSSM.
Note:TheGSSMshouldnotbe confused with theGrand Strategy Matrix (GSM) (http://mba-lectures.com/management/strategic-management/1129/grand-strategy-matrix.html)which we will explore further in Week 2 of this Discussion (see below).(be sure that you take note of the differences in the X and Y axes of both tools).
Then, apply theGrand Strategy Selection Matrixto Apple Inc, discussing the rationale for your choice of:
- Overcome weaknesses vs. maximize strengths; and
- Direction of resources(i.e., internally vs. externally focused).
Which quadrant does Apple Inc fit within? What grand strategy (or strategies) would you choose?Why? Be specific.
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Introduction to Management Science
Authors: Bernard W. Taylor
11th Edition
132751917, 978-0132751919
