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Watch the video, Who's Winning the Battle Between Paid and Earned Media. . . (http://adage.com/videos/whos-winning-the-battle-between-paid-and-earned-media/61). According to Sarah Hofstetter, what should be grounding the media/content
Watch the video, "Who's Winning the Battle Between Paid and Earned Media. . ." (http://adage.com/videos/whos-winning-the-battle-between-paid-and-earned-media/61). According to Sarah Hofstetter, what should be grounding the media/content being created, and what are the four types of media?
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